GRY HASSELBALCH

Gry Hasselbalch PhD. is an author and scholar specialised in the powers and interests of the big data and AI era.

She co-founded the European thinkdotank DataEthics.eu in 2015 and is Research Director of DataEthics.eu Research.

Gry was a member of the EU High Level Expert Group on AI that developed EU’s AI ethics guidelines that coined the term “Trustworthy AI” and contributed directly to the EU’s AI strategy.

Today she is the Research Lead and Senior Key Expert on AI Ethics in the International Outreach for a Human-Centric Approach to Artificial Intelligence (InTouchAI.eu) initiative that supports the European Commission in engaging with international partners on regulatory and ethical matters and promoting the responsible development of trustworthy AI at global level.

She furthermore founded and is leading the Data Pollution & Power Initiative at the University of Bonn’s Institute of Science and Ethics’ Sustainable AI Lab. 

Gry’s latest critically acclaimed book Data Ethics of Power – A Human Approach in the Big Data and AI Era, published with Edward Elgar in 2021, provides an innovative ethical framework for studying and governing Big Data and Artificial Intelligence with a focus on power dynamics.

The book Data Ethics- The New Competitive Advantage (Hasselbalch & Tranberg) published in 2016 in Danish and English was the first book to use the term data ethics defining it as a response to the social and ethical implications of big data business models and practices.

Gry has a PhD. in data ethics from the University of Copenhagen. 

She is often invited for key notes, panel debates and presentations worldwide to speak about the ethics, power dynamics and interests of big data and AI.

Art works on these pages by (c) Gry Hasselbalch